Empire Shakedown gets new title sponsor

2009-01-21-ride-logoOne of the largest and most well known contests in Canada will look a little different this year…at least on paper, that is.

Empire snowboards has backed down as the title sponsor of the Empire Shakedown, and Ride Snowboards is  stepping up to fill its place. So the massive contest that goes down each April at Mont St-Sauveur will now be known as the Ride Shakedown, same event, different name. Everyone understand?

Empire plans on staying on board as a major supporter of the contest as Ride makes plans to turn the single event in to a North American tour.

Check out the full story on Snowboard Canada.

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